GENERATION SALES GROUP - CONDUCTING MARKETING RESEARCH AND FORECASTING DEMAND

Generation Sales Group founded over a decade ago, by Mr. David juris, is in the business of tele-marketing and cold calling. Their clients expect timely, accurate and actionable information about consumers and competition. This is necessary for their business interest, so that they can make the best possible tactical decision in the short run and strategic decisions in the long run.

 

The company is adequately equipped to handle consumer insight and understand that its marketing implications can often lead to a successful product launch or spur the growth of their clients business. Tele-marketing and cold calling, help in generating meaningful information, which helps its clients in taking effective decisions.

Mr. Juris has very effectively developed the most efficient plan for gathering the required information, to get an insight into the customer’s attitudes and buying behavior. They design and carry out research studies for various clients based on specific briefs; to help them to identify market opportunities. The aim of the tele-marketers is to know and understand the customer so well that the product or service fits him and sells itself.  Resulting in a customer who is ready to buy, all that is remaining is to make the product or service available to him. 

Processes have been put in place by Mr. Juris and his team of professionals. So that the client gets of marketing feedback, most suited to his business interests. The tele-marketing and cold calling staffs are trained to sound intelligent and helpful rather than aggressive and insincere, because at Generation Sales Group, they understand the importance of voluntary attention of the customer. An interested customer will have selective retention in favor of a particular company. The key, here is to hold the customers interest and attention, so that a potential purchase gets serious consideration.

While cold-calling, personal characteristics of the customer, is kept in mind like age, stage in the life cycle, occupation and economic circumstances. This is done to ensure that sales calling is not just a thoughtless, random exercise. Emphasis is given to maximization of resources and time.

Generation Sales Group is a US based company and their sales agents are all US resident. They understand market complexities of business. The company has a very low staff turnover, which has enabled them to retain skilled, trained and talented professionals. This has helped them in maintaining continuity with their client and to serve them better.